Creative DOOH Ideas in India
Top 7 Creative DOOH Advertisements With Examples

(Creative DOOH Advertisements With Examples) Billboards are oversized display ads on buildings that are facing the roads used for Out of Home Advertising. This kind of advertisements dates back to the 1830s. With the evolution of technology, this advertisement medium

brings dooh to spotlight
Pandemic Brings DOOH to Spotlight

Pandemic Brings DOOH to Spotlight Due to coronavirus, there has been a digital acceleration in the out-of-home sector. Most places have adopted digital inventories as more and more people have shifted to digital orderings, drive-ins, digital payments etc. In this

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Programmatic DOOH: The Future of Advertising

The Future of Advertising Programmatic Digital Out of Home Advertising or pDOOH allows media buyers to optimize ads according to the time of the day, weather conditions etc in relevant ad environments to identify and reach target audiences. It is

Hyperlocal Advertising All You Need To Know!
Hyperlocal Advertising: All You Need To Know!

What is Hyper-Local Advertising? Hyper-Local Advertising is all about finding your target audience in your vicinity and focuses on reaching them. Through hyperlocal advertising, you can motivate your customers to buy your services or products. One can strategically place the

DOOH trends in 2021
DOOH Trends In 2021

The DOOH industry has been evolving, ideating and re-inventing itself for the time being, especially when it comes to bringing new avenues and categories onboard. DOOH has brought in new opportunities in terms of ROI for all big and small

Future of DOOH
Future of DOOH in India

DOOH market in India market is gaining popularity and expanding its growth rapidly. Indian DOOH market will expand its operations exponentially over the next five years as more traditional OOH sites are getting transformed to this format and all the

Benefits of DOOH in India
Benefits of DOOH in India

Digital India Advertisement The advertising industry in India is booming profusely with the advent of social media platforms like Facebook, Instagram, and Snapchat and new spins on traditional advertising channels like (digital out of home advertising) DOOH advertising India. The

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